Search Engine Optimization
How will a Success Campaign Benefit Your Business?
SEO is one of the most important investments you can make in your business and one of the most crucial factors in creating success on the web. At Copper Cup, we employ an SEO specialist whose job it is to continually examine why your website ranks where it does, and what can be changed to make it better.
You get more traffic to your website, which means more potential customers.
Your website will rank higher in search engines, giving your business more visibility.
You have the chance to create a social network following and brand-recognition.
People will share news about your business on social networks, bringing new customers through word-of-mouth.
You gain a long-term competitive advantage over competition, keeping loyal customers while making new ones.
We have used Copper Cup Images for over 15 years and could not be happier with the results. Their website designs are more unique and better built than some design companies that charge 3 times as much. They do a great job of keeping us up to date on new advances in online search categories and SEO. They also do a great job keeping our web looking fresh and running smooth. We use them for our website, SEO, dealership logo/design graphics, and web mail hosting. We have yet to be disappointed by any service they have provided.
Search Engine Optimization
What is SEO?
Search Engine Optimization is the practice and process of increasing the quantity, and improving the quality, of traffic on your site through organic search results. If you're still confused, don't worry! This is pretty complicated stuff, so let's break it down into easy to digest pieces.
Quality truly is more important than quantity, and especially in the case of SEO. Quality traffic is traffic that not only comes to your site, but is truly interested in your service or products. We make sure your site is optimized to reach the right customers, not just attract a bunch of random traffic.
Quantity of Traffic
Once your website is reaching the right people, you can start working on the number of customers you reach. After all, more traffic is better it's good traffic!
Organic Search Results
The word "organic" specifically refers to the portion of search results that are "unpaid". In other words, not ads. Organic results are generated solely on what Google, Bing, Yahoo, or whatever other search engine you're using, knows about your site.We frequently hear, “ I want to be number one in Google.” Many folks think that with the “right keywords” and enough “special sauce”, voila! their listing will be number one. Unfortnuately, it is not quite that easy.
Major search engines constantly change the way they rank pages. For example, in 2016 Google rolled out 11 major updates to their algorithm, the code that determines how pages are ranked, on top of countless minor updates. Our SEO specialist keeps up-to-date with the very latest SEO news to make sure your website won't be left behind. We continually adjust our process to stay current with the latest SEO trends and best practices.
We have a proven track record with clients in many different industries. However, there is no “smoking gun”, no one-single-thing that can be done to your site to immediately jump it to the number-one position. To improve a site's standing with Google takes knowledge, research and good-old-fashioned hard work. We are ready for the challenge! Check out our portfolio to see how we've helped others, and get an idea of how we can help you improve your website!
We can develop a personalized Success Campaign for your business that can be implemented over a period of time to avoid large, up-front payments. Even if we do a major SEO overhaul, though, our prices are much more affordable than many you will find.
A word of caution: There are lots of disreputable SEO companies out there who are happy to take your money. If you don't work with us, be sure to work with someone you know you can trust. And never believe anyone who says they guarantee your site will rank first… there is simply no way to force a website to be number one.
Utilizing Social Media
A social media campaign can really help your business grow. With Facebook, Twitter, Instagram, Linked-in, Pinterest, and so many more, it can be hard to find the best social media outlet for your business. Our specialists can help you identify the right platforms for your business, to help your message reach the right people, and we'll work with you to make sure your goals are met. Call us today to learn more about the social media services we offer and how you can gain customers with the world of social media.
Why Should you use Social Media?
The first reason is obvious - millions of people already use social media networks, and you want at least some of them as customers. But there are many benefits you might not be aware of.
When your fans mention your name or like one of your posts, your business name gets passed on to their friends… potentially hundreds of them.
You get to be the Expert
You probably know more about your business or industry than almost anyone else. When you share that knowledge, you become a resource that others go to for information, and the trust they put in you leads to sales.
Networking, Networking, Networking
When you connect with people who are interested in your industry, chances are they are connected with others in the industry. Through that network, you can meet not just new clients, but new suppliers and other valuable business contacts.
When you connect with people who are local in your community, you learn about events that you can become involved in, building a reputation as a good citizen and a good name for yourself among potential clients.