How Pinterest Can Help Your Business
Ranked third on the social media scale, Pinterest trails just behind Facebook and Twitter as the most popular form of social media on the internet. Pinterest is a site of ideas and interests that can be shared with the rest of the world. If you are looking for a new recipe, craft project, wedding ideas, or what's new in fashion for the season, Pinterest will bring to life ideas that you can use and pin to share with other Pinterest users. Prior to August of 2012, this blossoming form of social media was invite-only, but now accounts can be created by using your Facebook or Twitter login. Most businesses in this cyber-age already have one or the other, if not both, making it easy to transition into the use of Pinterest as another social media tool for optimizing business.
Now more than ever, Pinterest is making it easy for businesses to use Pinterest. As of November 2012, Pinterest has an account set-up specifically for businesses. And if you happen to have a log-in account already and would like to convert it to a business account, you can do that, too. The best way to utilize Pinterest for your business is to optimize the boards it allows you to create. Create a board for every category of product you sell. Upload pictures of your products to those categories and utilize the caption box.
Start by listing the name of your product and using keywords. Below that, put the price, and then a link to your website. Pinterest will automatically hyperlink it. You will also need to edit the link of your photo so you can you make sure the photo goes to your product page.With Pinterest, you can also upload how-to videos for your products if they need more instruction, or just you can upload ad videos.
Pinterest also offers various types of buttons and widgets that you can place on your website such as “Pin It” and “Follow”. These should be placed under your product images so Pinterest users who come to your site can share your products with others.And if you want to track who is viewing your products and re-pinning them you can use www.pinreach.com for monitoring.
It is important now, more than ever, to get involved in the hottest social media to keep your business moving, and with the opportunity of free advertising, how can you pass this up? If you need assistance redesigning or creating a website for your business, contact; Copper Cup Images. Our design team is current on the hottest internet trends like Pinterest, Facebook, and Twitter and would be happy to assist you with your web design needs.